What’s The Future of Voice Commerce in eCommerce: Is It Worth the Hype?

The future of voice commerce in eCommerce is poised to create a seamless and personalized shopping experience. The voice search in ecommerce is actually redefining the whole concept of how we interact with online stores and make purchases. It won’t be wrong to say that It’s a transformation that promises to deliver convenience and efficiency in the digital retail world.

Imagine a future where you can effortlessly make online purchases with nothing but the power of your voice. It may sound like something out of a science fiction novel, but it’s not. Voice Commerce is very real, and it’s here to stay.

As the technology continues to advance, voice search commands are expected to evolve into comprehensive shopping assistants by offering product recommendations, tracking order status, and providing post-purchase support.

And the perfect example of voice assistants are Apple’s Siri, Google’s Alexa, and Microsoft’s Cortana who have already taken the world by storm. 

According to the reports, 50% of the US population already uses voice search features daily. 

In fact, e-commerce brands or businesses who have already integrated Voice commerce features into their business have reported that 70% of their customer queries are generated from voice search capabilities. 

If voice searches are a new hue to you and you are not able to recognize how and why the future of ecommerce business depends upon voice commerce, then consider this blog. 

Read More: If you are just planning to migrate your retail business to digital commerce and embrace the new technologies, then click here to learn “Top tips for developing an ecommerce app and saving up to 60% cost”. 

Understanding the Concept: What Is Voice Commerce and How Does It Work?

Voice commerce is a modern voice search shopping concept transforming how we shop online. Gone are the days when people go to websites or supermarkets to buy things. The future of voice commerce in E-commerce will make it possible for buyers to shop any possible thing with just the power of your voice command. 

Imagine this scenario: you’re lounging at home, and you suddenly realize you’re running low on a daily essential, let’s say, coffee. Instead of reaching for your computer or mobile device, you simply say, “Hey, order more coffee.”

Instantly, your request is processed, and your coffee is on its way. This is called the concept of voice commerce – the practice of using your voice to search for or purchase products on the internet and eliminating the need for typing or tapping. 

Instead, you engage with a digital voice assistant by asking questions or issuing commands. Before you get excited about hiring a mobile app developer in India, let’s understand how it works.

How Does Voice Commerce in E-commerce Work?

Are you wondering how your voice search command can help you shop online instantly? How do these voice search commands work practically?

Well, it’s a voice recognition technology that makes it work. This technology empowers devices and software programs to understand and decode human speech, a process more intricate than it may seem.

Voice recognition technology kicks off by converting sound into a format that it can comprehend. It leverages a blend of historical interactions and complex algorithms to interpret spoken words and provide relevant responses. Much like other AI systems, it becomes more accurate with continuous usage and learning.

In essence, voice recognition serves as the enabling force that allows devices like smartphones, smart speakers, and more to understand spoken commands, answer questions, and execute tasks.

Now let’s jump on the workflow of Voice commerce in e-commerce!

Understanding the Mechanism of Voice Search in Online Shopping

Now, let’s delve into the mechanics of voice commerce. While your voice is the primary tool, there are other essential elements that contribute to a seamless experience.

• Voice-Enabled Device:

Voice commerce requires a device equipped with a proficient voice assistant. Common examples include smartphones and smart speakers like Amazon Echo or Google Home or Apple’s Siri.

• Voice Assistant Customization:

Before fully benefiting from voice commerce, your voice assistant needs to “learn” your preferences and habits. This crucial setup phase ensures that it comprehends your specific requests and commands accurately.

• Secure Payment Integration:

For purchasing products through voice commerce, your payment information should be securely stored in your device, typically through a digital wallet. This facilitates swift and secure transactions.

With everything in place, utilizing voice commerce is effortless. You initiate your voice assistant with a wake-up phrase, such as “Hey Siri” or “Alexa,” and then you simply state your intent. For instance:

“Hey Siri, order more coffee.”

“Alexa, what are the top-rated laptops on the market?”

Voice commerce offers a versatile shopping experience where you’re not confined to specific products or immediate purchases. You can engage in a dynamic conversation with your voice assistant, explore various products, and services, and read reviews. It’s a shopping revolution where convenience and personalization take center stage, all through the power of your voice.

Read More: If you also want to make your e-commerce platform ready to commence voice search in online shopping then you can hire a software developer in India at AppsDevPro to save up to 40% cost on development. 

What’s the Future of Voice Commerce in Ecommerce?

If you’re talking about the future of Voice commerce as Ecommerce, then it wouldn’t be wrong to say that voice search in online shopping is becoming a common thing for customers. It offers convenience and ensures a satisfying shopping experience, therefore increasing no of consumers who prefer shopping at the platform that is already boasting voice assistant.

So if you are still doubting your decision to hire web developers in India to customize your ecommerce application with emerging technologies, it is worth discovering these statistics.

Did you know that voice commerce transactions are expected to increase from $4.6 billion in 2021 to $19.4 billion in 2023? 

22% of consumers make purchases directly from the voice search and 17% of consumers access voice commerce in e-commerce for repeat orders.

Image Source: onlinedasher

Hopefully, these statistics have shown you the progressive picture of the future of voice commerce in ecommerce. But the big question is how it will help ecommerce businesses. How voice search commands can benefit your online retail business?

Let’s get in it…

How Does Voice Commerce Improve the Customer Experience? 

As technology continues to advance and consumer preferences are rapidly changing, voice commerce is emerging as a significant force in the eCommerce landscape. Here’s a glimpse into what the future holds:

Image Source: nasscom

Here’s how voice commerce in Ecommerce can benefit the businesses in future:

• Conversational Shopping: Voice commerce will lead to more natural and conversational interactions with online stores. Shoppers will have the ability to engage in detailed dialogues with virtual shopping assistants, allowing for more personalized and intuitive recommendations.

• Enhanced Customer Experience: Voice commerce will prioritize customer experience, making shopping more convenient and efficient. Shoppers can get quick answers to their questions, receive product recommendations, and even complete transactions seamlessly, all through voice commands.

• Voice-Powered Search: Voice search is becoming increasingly accurate, and this trend will continue. It will transform how users search for products, making long-tail and highly specific searches more accessible and precise.

• Hands-Free Shopping: Voice commerce is all about hands-free convenience. As technology evolves, it will become integrated into more devices, including smart home appliances, making it easier for consumers to make purchases while multitasking.

• Voice Commerce Accessible Across Devices: Voice commerce won’t be limited to just smart speakers. It will extend to smartphones, smart displays, and even in-car systems. This widespread integration will make voice commerce an integral part of daily life.

• Security and Trust: As voice commerce grows, so will the need for robust security measures. This will include advanced voice recognition technology to ensure that transactions are safe and authorized.

• Retailer Adaptation: Retailers will need to adapt to this new paradigm, optimizing their eCommerce websites for voice search and voice-driven transactions. This will likely involve adjusting their content, product listings, and checkout processes.

• Data and Personalization: Voice commerce will generate a wealth of data about customer preferences. Retailers will use this data to deliver highly personalized shopping experiences, with tailored product recommendations and promotions.

• Voice Commerce in Physical Stores: Voice commerce won’t be limited to the digital realm. Physical stores may incorporate voice-assisted shopping to enhance the in-store experience and streamline checkout processes.

• Global Expansion: As voice technology advances and language support improves, voice commerce will become a global phenomenon, breaking down language barriers and expanding to international markets.

The future of voice commerce in eCommerce is one that filled with convenience, personalization, and the potential to revolutionize the way we shop. As technology continues to evolve and consumers become more comfortable with voice interactions. 

This innovative approach to online shopping is set to become an integral part of the eCommerce landscape. It’s a future worth watching closely and embracing for both retailers and consumers. So to make it work flawlessly, you need to hire Indian app developers who help you understand how you can integrate it into your ecommerce solution. 

Let’s check out “How eCommerce Brands Can Use Voice Commerce In Their Solution?”

Future of Voice Commerce in Ecommerce: How It Impacts Ecommerce Brands?

In the evolving world of e-commerce, voice commerce stands out as a game-changing innovation that allows businesses to enhance customer experiences and drive sales. Let’s explore how e-commerce brands can harness the power of voice commerce in 2023 and beyond.

1. Replenishment Ordering: Streamlining the Repurchase Process

One of the most practical applications of voice commerce in e-commerce businesses is to simplify the repurchase/ replenishment ordering process. Just imagine, you’ve previously purchased your favorite skincare product from an online store. With voice commerce, you can automatically reorder the same product from the same site without having to research the product on a website. Instead of sifting through product listings or typing on a keyboard, you can simply say, “Hey, reorder my favorite moisturizer.”

The magic lies in the simplicity of voice commands. Your digital assistant swiftly processes your request, providing you with the details and confirming the purchase, all without the need for manual inputs. It’s a frictionless experience that keeps customers coming back for more.

By hiring ecommerce developers in India, you can build an ecommerce app with Voice commerce integration.

2. Personalized Product Recommendations: Anticipating Customer Needs

E-commerce brands can leverage voice commerce to deliver personalized product recommendations that cater to the individual preferences and behaviors of their customers. 

Let’s see how it works:

As consumers increasingly turn to digital assistants for product research and online shopping, a search history of every user is generated. This data includes past purchases, search history, dietary preferences, and more. With the continuous improvement of artificial intelligence, virtual assistants can tap into this data to understand customers on a deeper level.

Let’s say a customer asks, “What’s the best smartwatch for fitness enthusiasts?” The virtual assistant, with its knowledge of the customer’s fitness interests, can provide tailored recommendations. It’s like having a knowledgeable salesperson right in your living room, making shopping not just convenient but also highly personalized.

To customize this feature, you can hire an AI developer in India. Click here to hire affordable AI developers in India at AppsDevPro. 

3. Order Tracking and Delivery Notifications: Elevating Customer Engagement

E-commerce brands can take customer engagement to new heights by incorporating voice-based order tracking and delivery notifications. This feature simplifies the often-anxious waiting game that comes with online purchases.

For example, a customer can inquire, “Where’s my order?” The virtual assistant responds promptly with the latest information: “Your order is out for delivery and is expected to arrive by 9 PM.” These real-time tracking and status updates provide peace of mind and elevate the overall customer experience.

When talking about e-commerce, offering “convenience” is paramount and voice commerce ensures that customers stay informed without the hassle of tracking links or manual inquiries. It’s a level of convenience that leaves a lasting impression.

In 2023 and beyond, e-commerce brands have the opportunity to integrate voice commerce seamlessly into their business models. But good things always come up with certain challenges. So what challenges you may face while choosing to with a trend of voice search in online shopping?

Future of Voice Commerce in Ecommerce: What Challenges You May Encounter?

As voice commerce continues to shape the future of e-commerce, it’s essential to be aware of the challenges that may arise along this transformative journey. Here are some significant challenges that businesses and consumers may encounter:

1. Lack of Awareness and Accessibility

Voice commerce is a relatively new concept, and many consumers may not be fully aware of its capabilities. Adoption can be slowed by a lack of knowledge about how to access and utilize voice commerce effectively. It’s crucial for e-commerce businesses to invest in education and user-friendly interfaces to bridge this knowledge gap.

2. Limited Acceptance by Financial Institutions

While the use of voice commands for shopping is gaining momentum, not all financial institutions and banks have fully embraced voice-based transactions. Some banks may not offer secure and reliable voice payment options, which can hinder the seamless completion of voice commerce transactions. Encouraging wider adoption and integration of voice-based payment methods is essential to overcoming this challenge.

3. Data Security Concerns

With the convenience of voice commerce comes a heightened need for robust data security. Storing payment information and personal data for voice-activated purchases introduces potential vulnerabilities. E-commerce businesses must invest in advanced encryption and authentication measures to protect customer data and maintain trust in the security of voice commerce systems.

4. Privacy Considerations

The use of voice-activated devices raises concerns about privacy, as conversations and commands are often recorded and stored. Striking the right balance between personalized shopping experiences and respecting customer privacy is a delicate challenge. E-commerce brands must establish transparent data usage policies and empower users with control over their data.

5. Voice Recognition Accuracy

The accuracy of voice recognition technology remains a hurdle. Misinterpretations of voice commands can lead to incorrect orders and customer frustration. As businesses rely on AI-driven voice assistants, continuous improvements in voice recognition accuracy are paramount to deliver a seamless and error-free voice commerce experience.

6. Multilingual and Dialect Compatibility

In a global marketplace, voice commerce needs to accommodate various languages and dialects. Ensuring that voice assistants understand and respond accurately to diverse linguistic nuances can be a complex challenge, but it’s crucial for e-commerce brands seeking international expansion.

Despite these challenges, some of the biggest brands like Walmart, Sephora, and Amazon are using voice commerce in ecommerce business and leveraging the best profits.

Conclusion: How Does AppsDevPro Can Help You Unlock the Business Opportunities With Voice Commerce?

There is no doubt in this fact that the future of voice commerce in ecommerce is at the forefront but the success ratio will always depend on how you will implement it into your business. To cut down the hassle and all the complexity, it is worth hiring a mobile app developer in India to get a perfect solution. No matter whether it’s a startup model or a full-fledged ecommerce platform, with the help of the right experts, you can upgrade your ecommerce app with voice commerce.

And AppsDevPro is a leading platform that ensures you modern app development services to meet the changing needs of the market. So no matter how complex your mobile app requirements are, our experts are here to assist you. For project discussion and cost estimations, you can drop details and contact us!

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